Our Origin: The Beginning of a Journey

In October 2023, in the vibrant heart of Brazil, two adventurous souls crossed paths in an encounter that would change their lives forever. Carl, a Canadian digital nomad, had been exploring the world for years, collecting experiences and languages on his journey. Victor, a Brazilian passionate about marketing, brought with him a strategic business vision shaped by his own travels through South America.

What began as a normal friendship, fueled by parties and youthful adventures, soon turned into something deeper. Victor recognized in Carl a unique knowledge of the digital universe, combined with fluency in several languages acquired on his travels. Carl, in turn, saw in Victor an entrepreneurial energy and a vision of the future that impressed him.

The connection was instant. Nights of lively conversations turned into brainstorming sessions, where ideas flowed freely, driven by a shared passion for the digital world. Carl's stay in Brazil was brief, but the impact of that meeting remained.

One Year Later: The Reunion

Ten months passed, each following their own path. Victor, now engaged and with new knowledge in SEO and marketing, felt it was time to take the next step. In a message to Carl, he shared his achievements and revealed his interest in venturing into the world of programming.

Carl's response came in a playful tone: "So, are you ready to start that marketing company we talked so much about?". To his surprise, Victor confirmed that was exactly why he had contacted him. With a new perspective on life, he was ready to get his hands dirty.

From Idea to Reality

Within hours, Carl created a series of website templates so he and Victor could explore the possibilities. The choice of name was natural: "Picovian", a fusion of their origins and aspirations. "Pico", representing the constant search for challenges, novelty, and innovation, and "Vian", symbolizing solidity, veins, and roots. Empathy and a reminder that behind every brand, product or service, there are people with needs, desires and dreams.

With the name defined and the vision clear, the duo dived headfirst into the project. Carl, with his technical expertise, and Victor, with his passion for marketing and deep understanding of the Brazilian market, complemented each other perfectly. Picovian was beginning to take shape.

The rest, as they say, is history to be written. Picovian was born out of friendship, passion for digital and the will to make a difference. Today, we remain steadfast in our mission to connect companies and people to the digital future, guided by the values of innovation, care and transparency.